Published on 12, July, 2020
I have just finished reading this interesting article on the Psychology Today website.
A new study has found that people on the autism spectrum 'may be impervious to misleading marketing compared to the rest of us'.
During various discussions over the years I have noticed advertising has more of an impact on neurotypical people than myself, however, as I do not know anyone else on the spectrum I was never sure whether that accounted for the difference.
I subscribe to the Psychology Today autism RSS feed and find there are some very interesting articles posted.
I have never been taken in by advertising. I think its because I can read the underlying psychology in the advert. The book "Hidden persuaders" by Vance Packhard explains what is going on in adverts.
Oh yes, it does. It explains an awful lot more, too.