Damn Internet again

I wanted to look for an ex display kitchen, all the ones that first came up on a search seemed to be in London, so I narrowed it to north Wales, after the sponsered links and ads, what comes up Swansea! WTF, how is Swansea in North Wales? A few others came up but none said where they were, a couple had London phone numbers, why is the internet so bad at giving you what you ask for? I'd rather it told me there was nothing matching my search results, than be given what I didn't ask for.