TV / Radio Ad’s

Hi,

Just wondering if anyone has come across the same issues we have with our daughter (10 years old).

She gets triggered when adverts come on the TV / Radio, she will get really annoyed with them and say really innapropriate things. This happens everytime, we have bought ear defenders for her to put on when they come on but she won’t wear them when they come on.

Has anyone else encountered this and been able to introduce a strategy / coping technique for their child ?

Parents
  • Adverts are purposely designed to Create Disruption. And disruption is about knocking someone's headspace out of a flow. The point is to literally 'annoy' the listener. Not only will they disrupt pacing of programming, but will also be louder, if even at a jarring level to those with discerning/keen hearing.

    What you're dealing with are interruptions. And interruptions for autistics are a kryptonite.

    Autistics have a heightened ability to be in the type of flow state which one hopes to find with Yoga or meditation. It's part of the same biological mechanics which are supposed to also filter out or desensitise one to their surroundings. The more desensitised the world becomes, the more disruptive adverts become in response and so on. Studies are showing Autism is identified with having less of these bio-mechanics to filter out. So we won't ever desensitise the same. Interruptions can literally feel like being hit with a bat on the back of the head. Or something else - but it's physically painful. You don't cope. You forget and then bam. Get hit again the next time. And she's too young to begin to learn to consciously pause and scream into the void. because the frustration of things like this will never stop, we might just find more ways to be responsible with the sensory assault by our mid 20s or into our 30s.

    What she needs is more agency and help controlling what she's subjected to. 

    The best idea here is to explore what she likes - movies and music. Then buy these on download or DVD/CD/etc. Many of us might be happy to listen or watch the same things on repeat. The Library is an amazing source when looking for something new or borrowing movies/music.  Alternately, some streaming platforms have ad free per subscription, like Disney. But when I was growing up, we didn't have a TV or watch much. 

Reply
  • Adverts are purposely designed to Create Disruption. And disruption is about knocking someone's headspace out of a flow. The point is to literally 'annoy' the listener. Not only will they disrupt pacing of programming, but will also be louder, if even at a jarring level to those with discerning/keen hearing.

    What you're dealing with are interruptions. And interruptions for autistics are a kryptonite.

    Autistics have a heightened ability to be in the type of flow state which one hopes to find with Yoga or meditation. It's part of the same biological mechanics which are supposed to also filter out or desensitise one to their surroundings. The more desensitised the world becomes, the more disruptive adverts become in response and so on. Studies are showing Autism is identified with having less of these bio-mechanics to filter out. So we won't ever desensitise the same. Interruptions can literally feel like being hit with a bat on the back of the head. Or something else - but it's physically painful. You don't cope. You forget and then bam. Get hit again the next time. And she's too young to begin to learn to consciously pause and scream into the void. because the frustration of things like this will never stop, we might just find more ways to be responsible with the sensory assault by our mid 20s or into our 30s.

    What she needs is more agency and help controlling what she's subjected to. 

    The best idea here is to explore what she likes - movies and music. Then buy these on download or DVD/CD/etc. Many of us might be happy to listen or watch the same things on repeat. The Library is an amazing source when looking for something new or borrowing movies/music.  Alternately, some streaming platforms have ad free per subscription, like Disney. But when I was growing up, we didn't have a TV or watch much. 

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